Some clients see us as their brand architects, positioning and building the brand’s structure, essence and experience. While for others, we’re also their go-to creative and design team, originating and executing campaigns, not for profit programs and events, plus product launches.
Of course, combining both disciplines with us is the ideal way for our clients to optimise their results and effectiveness
Clients
For some we handled the naming and branding, for others the strategic campaign planning, while for others we conceived and then brought their creative communication to life. Here are just some with whom our team’s been involved.
Not For Profit
Cancer Council
Cerebral Palsy Alliance
Vision Australia
The Smith Family
Garvan Institute
Royal Flying Doctor Service
FebFast
Child Fund
Sydney University
UNE
RedKite
Diabetes South Australia
Perkins Institute of Medical Research WA
Lifeline
Jewish Care
Food Bank
Corporate & Community
Bayer
Novartis
Greater Bank
COBA (Customer Owned Banking Association)
Dairy Farmers
RAMS
Toyota
Lexus
Subaru
PharmaCare
Donor Republic
Western Union
Screenrights
IAG (Insurance Australia Group)
Government
Opal Card
Transport for NSW
Service NSW
NSW Health
NSW Trustee and Guardian
Liquor and Gaming NSW
I work for NSW
Capabilities
Lean, agile and responsive like a consultancy, yet with the knowledge and experience of a highly regarded agency. Our clients get the best of all worlds. Our services cover three key areas.
Communication Strategy
Positioning and profiling
Gap analysis
Sensory perceptions
Consumer/Donor motivations
Insights, proposition and theming
Tone of voice and messaging
Creative Direction
Campaign concept development
Copywriting and art direction for all mediums
Content initiatives
Creative production
Campaign implementation
Brand Identity
New brand design and refresh
Brand architecture
Brand promise, assets and guidelines
Brand roll-out